Introducing Performance Intel by Sidekick
Be among the first to get Beta access
Today we’re launching the Beta version of Performance Intel by Sidekick, which provides instant access to agent and brokerage level performance insights - embedded within Sidekick and accessible through natural-language prompting to any agent or broker with a Sidekick account.
Making sense of the market is more than analyzing how many homes are selling and for what price. It’s also about who is selling them, how are they pricing them, how brokerage offices are performing - the types of insights that provide a competitive advantage when entering into a negotiation, determining who to recruit, or better structuring agent retention programs.
Rather than talk about it, let’s take a look at some scenarios:
Scenario 1: Entering into a negotiation
You’re representing a buyer and part of the psychology of offer construction is informed by a deeper understanding of how the listing agent operates. How active are they? Do they typically price transparently, or do they intentionally price low to incite bidding wars?
You can use Performance Intel to pull basic production (names redacted for these purposes):
Gain a better understanding of their transaction mix:
Analyze their property type breakdown:
Determine if they’re accustomed to working within the market-band of the listing:
And importantly, learn about their historical pricing strategies with a detailed summary of these collective findings:
Scenario 2: Recruiting agents
Clearly this agent is a top producer. How does he compare to other producers of a similar volume in his market, and how can we gain insights into recruiting strategies?
How Performance Intel Works
All of the data above was a result of two prompts.
First, “Show me the 2025 production stats for [Name] in [State] and include a series of thoughtful analyses that give me a 360 view of his performance across things like volume, side of the deal, pricing strategies, etc.”
Second “I’m a brokerage and I want to recruit [Name], how does he stack up to other agents in the 30-50m volume band and how should I approach it?”
That’s it. Two sentences unlocked myriad insights that would take at least an hour (if not longer) to pull manually, not to mention I didn’t have to use any complicated dashboards.
This is the power of AI that is purpose-built for real estate.
Sidekick Performance Intel is available in beta in select markets. Click below for early access.
- The Sidekick Team
